Investment

    Transparent pricing.
    No surprises.

    Fixed setup. Transparent monthly. You always know what you are paying and what you are getting for it. Every system is scoped during DAP Discovery before any build commitment is made.

    Ideal Customer Profile 01

    Productized Systems

    I know what I need. I want a specific system built.

    Ideal Customer Profile 02

    Custom Engagements — DAP Framework

    I am not sure what I need. I want to figure that out before committing to a build.

    ICP 01 / Productized Systems

    Each system is a complete, deployed, and maintained build. Fixed setup. Fixed monthly. Sold individually or together as the Full Flywheel.

    01

    Findability

    Be found first — on Google, Maps, and the AI-powered answers your customers are already using.

    What is included
    • Google Business Profile setup and optimization
    • Website build — SEO-structured, schema-marked, performance-optimized
    • On-page SEO — keyword architecture, internal linking, semantic structure
    • AEO optimization — featured snippet and People Also Ask targeting
    • GEO optimization — citation in ChatGPT, Perplexity, Google AI Overviews
    • ARIA optimization — voice search and zero-click results
    • Citation building — NAP consistency across authoritative directories
    • Auto-generated SEO-rich location-matched articles with AI images, internal linking, and automatic search engine submission on every publish
    • Dynamic self-updating sitemaps with JSON-LD structured data
    • FAQ intelligence — updated daily from live search intent queries
    • Google Search Console integration with continuous performance monitoring and optimization
    Setup
    $5,000
    Monthly
    $1,250/mo

    Lower-ticket verticals such as flooring may qualify for adjusted scope and pricing. DAP Discovery determines where you land.

    02

    Outreach

    A calendar full of warm appointments. Without a single cold call.

    What is included
    • Daily automated prospect identification across your target vertical and geography
    • Vertical-specific five-pillar AI audit — scoring visibility, GBP strength, citations, local authority, and reviews
    • Personalized audit delivery via email and SMS — unique link per prospect, unique results per business
    • AI-powered interactive presentation specific to each prospect's audit results
    • Voice and text-driven appointment setting — prospect books directly onto your calendar
    • Automated nurture sequences for non-converting prospects with engagement-signal branching
    • GoHighLevel CRM integration — full pipeline visibility from first contact to booked call
    • Domain-authenticated sending infrastructure — SPF, DKIM, and DMARC on every send
    Setup
    $5,000
    Monthly
    $1,250/mo
    Add-on pricing
    Setup
    $3,500
    Monthly
    $1,000/mo

    Outreach is built on top of the Findability foundation. Clients who have System 01 in place receive reduced setup pricing.

    03

    Reputation

    Your reviews grow automatically. Your responses go out immediately. Your reputation builds itself.

    What is included
    • Automated review requests triggered by job completion — sent via SMS and email with direct Google review link
    • AI monitors all incoming reviews across platforms
    • AI generates and posts responses to every review — no manual effort required
    • Review velocity tracking against local competitor benchmarks
    • Monthly reputation performance reporting
    Setup
    $1,500
    Monthly
    $750/mo
    Add-on pricing
    Setup
    $1,000
    Monthly
    $500/mo

    Add-on pricing applies when System 01 or System 02 is already in place.

    04
    Coming Soon

    Content Engine

    Your brand, posting itself.

    Brand-matched content — text, images, and video — generated, scheduled, and published automatically across your channels. No brief. No content team. No chasing a designer. Just consistent, on-brand presence running in the background while you focus on the work.

    What it will include
    • Brand voice-matched text generation
    • Brand visual-matched image generation
    • Short-form video generation
    • Multi-platform scheduled publishing
    • Local relevance and seasonal content matching
    • Consistent posting cadence maintained automatically
    Pricing announced at launch.

    Early clients who have Systems 01, 02, or 03 in place at launch will receive preferred pricing on the Content Engine automatically. No action needed.

    The Full Flywheel

    All three systems. One engine that runs itself.

    Findability, Outreach, and Reputation running together as one integrated system. Every review from a delivered job strengthens your search ranking. Every ranking improvement brings in more organic leads. Every organic lead feeds the outreach pipeline. The whole thing compounds — month after month, without you managing it. When the Content Engine launches, Full Flywheel clients are the first to add it.

    What is included
    • Everything in System 01
    • Everything in System 02
    • Everything in System 03
    • Priority access to System 04 at launch with preferred pricing
    Setup
    $10,000
    Monthly
    $2,750/mo

    Save over $1,500 in setup and $500/mo versus individual system pricing.

    Not sure which track is right? Start with DAP Discovery. You learn exactly which system your business needs most — and what it costs to build.

    ICP 02 / Custom Engagements — DAP Framework

    Not every business knows exactly what it needs before it builds. The DAP Framework exists for that reason. Start with Discovery. Walk away with clarity — whether we build together or not.

    DAP Discovery

    Find out exactly where your business is losing money and time.

    What is included
    • Structured workflow audit
    • Ideal customer profile definition
    • Digital presence analysis across SEO, GBP, AI search surfaces, and competitor positioning
    • Technology stack assessment and integration feasibility
    • Gap analysis ranked by revenue impact
    • Prioritized build recommendation
    • Phased implementation roadmap
    Deliverable

    AI Readiness Report — delivered within 5 business days.

    Investment
    $1,500 – $2,500

    Discovery is a standalone engagement. You walk away with something valuable whether we build together or not. The fee is credited in full toward any subsequent Architecture engagement.

    Discovery + Architecture

    Discover the problem. Design the solution. Know exactly what gets built before you commit to building it.

    What is included
    • Everything in Discovery
    • Complete system design — every integration, every automation, every tool selected for your specific infrastructure
    • Data flow architecture
    • Automation logic design
    • Security and isolation protocols
    • Phased build roadmap with milestone definitions
    Deliverable

    AI Readiness Report + Architecture Document + Implementation Roadmap

    Investment
    $4,000 – $6,000

    Full DAP Engagement

    Discovery. Architecture. Production. The complete build — launched and maintained.

    What is included
    • Everything in Discovery
    • Everything in Architecture
    • Full system build across Phase 3A and Phase 3B
    • Phase 3A: digital presence live by week three
    • Phase 3B: growth systems live by week six
    • 30-day post-launch support
    • Monthly performance reporting
    • Ongoing optimization
    Deliverable

    Live AI system. Running by week six. Yours permanently.

    Investment
    $8,500 – $25,000

    Where your project lands within this range is determined during Discovery. You know the exact number before Production begins.

    Every system includes

    What you get with every build.

    01

    Integrated with what works for your business.

    During Discovery we assess your current tools and confirm which integrations are feasible. We connect what we can access. Where API access does not exist we tell you before we build — not after.

    02

    Your accounts. Your content. Your data.

    Your Google Business Profile, your domain, your social accounts, and all content produced by the system belong to you. CRM contact data is exportable at any time. You are never locked out of your own accounts.

    03

    Built to run. Maintained to grow.

    Every system is built to operate continuously. The monthly maintenance fee keeps it optimized, monitored, and ahead of algorithm changes. Without maintenance the system continues to run — it just does not improve.

    04

    30 days included. Then your choice.

    Every build includes 30 days of post-launch support at no additional cost — bug fixes, configuration adjustments, and confirmation that the system is performing as designed. After day 30 ongoing monthly maintenance is available but not required.

    05

    Monthly performance reporting.

    Active maintenance clients receive monthly reporting on search rankings, outreach metrics, review velocity, and optimization actions taken. You always know what the system is doing and how it is performing.

    06

    Transparent about what we can and cannot do.

    We tell you during Discovery if something is not feasible — a tool we cannot integrate, a result we cannot guarantee, a scope that exceeds what the system can deliver. No surprises after you have committed to a build.

    Common Questions

    Straight answers before you start.

    Ready to find out what your business actually needs?

    Discovery starts at $1,500. Delivered in five business days. No commitment to build.